Brief
Conexus is a global tech recruitment company who needed a brand to match their ambitions of becoming the go to tech recruitment for digital transformation.
Outcome
Through a new brand system we helped connect their talent and give them a platform to shine the brightest.
![](https://content.toward.studio/toward/assets/posters/conexus-shooting-stars-cover_2023-01-19-153121_scyo.jpeg)
![An illustration of shooting pixel brand stars](https://content.toward.studio/toward/assets/projects/clients/conexus/conexus-illustration.jpg)
We shaped a digital design system inspired by constellations, the brand style aims to represent connecting talent to the right jobs as well as creating a platform for Conexus to shine.
![](https://content.toward.studio/toward/assets/posters/conexus-logo-animation-cover.png)
![](https://content.toward.studio/toward/assets/posters/conexus-website-cover.jpeg)
![A conexus brand pattern in neon blue](https://content.toward.studio/toward/assets/projects/clients/conexus/conexus-pattern.jpg)
![A square billboard showing a swirling brand illustration with message 'your talent team for digital transformation'.](https://content.toward.studio/toward/assets/projects/clients/conexus/conexus-square-billboard.jpg)
![A Conexus meeting room with large globe illustration on the wall](https://content.toward.studio/toward/assets/projects/clients/conexus/conexus-office.jpg)
The brand system consists of custom illustrations and patterns which represent different key brand messages which we use in a multitude of ways across the brand.
![A train advert for Conexus showing a USP for it's Seamless SAP & integrated technology](https://content.toward.studio/toward/assets/projects/clients/conexus/conexus-ad.jpg)
![Two Conexus branded iPhone cases](https://content.toward.studio/toward/assets/projects/clients/conexus/conexus-phone-cases.jpg)
![Conexus's office, showing inside the boardroom with branded walls](https://content.toward.studio/toward/assets/projects/clients/conexus/conexus-room.jpg)
![](https://content.toward.studio/toward/assets/posters/conexus-connected-cover.jpeg)
![A Conexus billboard displaying shooting pixels with text 'global solutions for businesses that go beyond'.](https://content.toward.studio/toward/assets/projects/clients/conexus/conexus-billboard.jpg)
We built a design system that flourished in motion, this helped communicate Conexus’s vision and frame them as leaders in tech recruitment.
![](https://content.toward.studio/toward/assets/posters/conexus-teaser-video-cover.jpeg)
![The conexus website on a macbook pro, showing the homaepage with a message and illustration](https://content.toward.studio/toward/assets/conexus-macbook.jpg)
![two tablets showing various UI components from the conexus website](https://content.toward.studio/toward/assets/conexus-tablets.jpg)
![A woman reading a book with a Conexus branded wall behind her](https://content.toward.studio/toward/assets/projects/clients/conexus/conexus-girl.jpg)
![A Conexus branded booklet with imagery, icons and stylised photos of people in tech](https://content.toward.studio/toward/assets/projects/clients/conexus/conexus-welcome-booklet.jpg)
![Three social stories showing various illustrations and brand messaging for Conexus](https://content.toward.studio/toward/assets/projects/clients/conexus/conexus-social-stories.jpg)